1200km range, 0-100 in 4.8s: Fangchengbao Bao 5, revolutionizing your off-road imagination!

AshleyJul 30, 2024, 11:00 AM

On July 29, BYD's professional personalized brand Fangchengbao announced the initiation of its renewal strategy, where its product range, channels and price sectors will all be expanded and broadened. The first model under this brand, Bao 5, has been introduced in China with a new price. Currently, there are four configuration models, with a price range of 239,800 - 302,800 RMB, which can be used as a reference price.

As the first product of Fangchengbao, Bao 5 is a midsize hardcore off-road SUV based on BYD's new DMO super hybrid off-road platform. It features a dual-engine four-wheel drive system with a comprehensive range of 1200 km.

In terms of appearance, Bao 5 adopts the "Leopard Power Aesthetics" design concept. The overall shape is very hardcore, and it will be equipped with fixed side steps (optional electric retractable side steps), integrated roof luggage rack, 18-inch off-road tires, full-size spare tire (optional semi-fitted spare tire cover and full-fitted spare tire cover) and equipped with electric suction rear tailgate, etc. In addition, there are optional tow hook + towing power connector.

In terms of body size, Bao 5 is positioned as a mid-to-large SUV, with a length, width and height of 4890/1970/1920mm respectively, and a wheelbase of 2800mm. The entire series adopts a "2+3" five-seat layout, and the rear seats support 4:6 ratio recline.

In terms of interior decoration, the overall shape of Bao 5 is parallel and stable, with many hard lines and square elements. The design of the lock ring handrail and lock ring door buckle on both sides of the door reveals a hard-line breath. In order to reflect the sense of luxury and technology, the new car adopts the popular three-screen design, which are 15.6-inch 2.5K high-definition central control multimedia screen, 12.3-inch all-liquid crystal instrument screen and 12.3-inch co-driver multimedia entertainment screen. It is also equipped with Filink intelligent cockpit, which supports 5G network, four-zone wake-up recognition, facial recognition, application store, mobile APP remote control, OTA upgrade and other functions.

In terms of configuration, Bao 5 is equipped with 11 safety airbags, front seat heating and ventilation, rear seat heating, steering wheel heating, front multi-layer sound-proof glass, rear side privacy glass, heat pump air conditioning, 50W mobile phone wireless charging, streaming media rearview mirror, active aroma system, L2 level driving assistant system, rear private glass, 16-speaker Thiel sound system, multi-color atmosphere light, electric opening and closing panoramic sunroof and metal welcome pedal and other luxury configurations.

In terms of power, Fangchengbao Bao 5 is built based on BYD's new DMO super hybrid off-road platform. The whole system is equipped with a plug-in system composed of 1.5T engine and front and rear dual motors. The maximum power of the engine is 143 kilowatts, and the maximum power of the front and rear drive motors are 200 kilowatts and 285 kilowatts respectively. The system's comprehensive power is 505 kilowatts, and the system's comprehensive torque is 760 N·m. It is standard with intelligent electric four-wheel drive system. The official 0-100 km/h acceleration time is 4.8 seconds, the maximum speed is 180 km/h, and the power oil consumption is 7.8L/100km.

In terms of endurance, Bao 5 is equipped with a 31.8 kWh lithium iron phosphate blade battery pack. The CLTC pure electric endurance range is 125 km. Under full oil and full electricity condition (tank 83 L), the NEDC comprehensive endurance range is 1200 km. In addition, the power generation power of the new car is 20 kilowatts, and it supports DC fast charging (power 100 kilowatts) and AC slow charging (power 6 kilowatts). In fast charging mode, SOC 30%-80% only needs 16 minutes. It also supports V2L and V2V discharge functions, with a maximum discharge power of 6 kilowatts.

In terms of chassis, Bao 5 adopts non-load-bearing body, with double-wishbone suspension for front and rear. Meanwhile, the whole series is standard equipped with rear axle differential lock and central differential lock, and the medium-high equipped models are equipped with front axle differential lock. The Yunyan version is also equipped with Yunyan-P intelligent hydraulic body control system (which can adaptively adjust height, damping, four-wheel linkage, etc.)

In terms of off-road passability, Bao 5 has an approach angle of 35°, a departure angle of 32°, a longitudinal pass angle of 20°, and the minimum ground clearance reaches 220mm (the Yunyan-P version can reach 310mm).

Competitive Models

Product Advantages of Fangchengbao Bao 5

From the current market situation, the competitors of Fangchengbao Bao 5 include Toyota prado, Tank 400HI4-T and other hardcore off-road SUVs, and will also compete with traditional luxury SUVs such as BMW X3, Benz GLC and Audi Q5L. Relatively speaking, Bao 5 has a certain advantage in price, and its power performance and off-road ability are very outstanding, which meet the current consumer's yearning for poetry and the distant place. At the same time, its luxurious interior layout and rich comfort configuration also meet the daily commuting needs well.

In addition, as the carrier of BYD brand upgrading, in the past year, Fangchengbao has established the image of a high-end brand and has won a good reputation among the customer groups, which brings certain help to the market promotion and sales of Bao 5.

Interview | General Manager of Fangchengbao Auto, Xiong Tianbo

Past Performance of Fangchengbao | Future Development Planning

According to Fangchengbao's General Manager Xiong Tianbo, since its launch in November last year, the cumulative sales of Bao 5 have exceeded 25,000 units, with an average monthly sales of around 3,000 units.

In terms of product planning, Xiong Tianbo said that Fangchengbao will have electric off-road products in the future, like Bao 5 and Bao 8, which are hard-core SUVs with beam structures. They will also expand hard-core SUVs without beams to meet the need for urbanized, livable hard-core needs. At the same time, they will also equip BYD's latest smart driving system and implement it comprehensively in their products.

About Fangchengbao Bao 8, Xiong Tianbo says that more detailed product information will be released in September, and it is hoped that from the launch to the market and the delivery pace, the car can be delivered to users as soon as possible. At the same time, he also revealed that Bao 8 will have a surprise in terms of smart driving experience and that basically Fangchengbao will launch new products every quarter starting from the next quarter.

In terms of distribution channels, Xiong Tianbo also released new information. Within one year, Fangchengbao has built almost 200 direct-sales stores, achieving the initial anticipated scale in terms of coverage and quantity.

In addition, Xiong Tianbo pointed out the need to further strengthen the position, stating that Fangchengbao's recognition within the field is okay, but its recognition outside the field needs to be improved. Furthermore, there are fewer channels, the main sales area of hard-core off-road products is in the northwest, but the number of channels in the northwest accounts for less than 40% of the total, so the current user coverage is insufficient and there is still much room for improvement.

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