China's all-new SUV makes a heavyweight entrance, AION HYPTEC HT launched in Thailand
JohnSep 24, 2024, 11:19 AM
Recently, AION HYPTEC HT was officially launched in Bangkok, Thailand, marking the official entry of Chinese high-end SUVs into the Thai market and opening a new journey of its global strategy. The participation of more than six hundred guests is enough to prove the influence and expectation of AION HYPTEC HT in the Thai market. The new car, which made its debut in March this year and started pre-selling, quickly became the focus of the Thai market with its unique electric gull-wing door design and "new luxury pure electric SUV" positioning.
In terms of exterior, the Haobo HT is very avant-garde, and the simple and smooth design is more vibrant. From the front of the car, it can be seen that it has a family design with the Haobo GT that is round and smooth. The design of the headlamps draws inspiration from the cutting craft of gemstones, which is sharp and dynamic. In addition, there is also a light strip design integrated below the headlamp group, creating a saber-toothed visual effect. At the back of the car, the new car also adopts a minimalist design, with tail lights echoing the headlamps, and the recognition degree of the six-star string of beads tail lights is very high. Moreover, the Haobo HT adopts a fastback design and has a slightly lifted duck tail which can bring a certain sporty attribute.
In terms of performance, HYPTEC HT also performs well. Its NEDC operating range is as high as 620 kilometers, providing users with a worry-free travel solution across the city. Interacting with HYPTEC Smart's four-sound zone voice independent interaction control function completely subverts the traditional in-car system interaction experience and provides each passenger with personalized intelligent services.
In terms of channels and services, Haobo has established a solid market base in Thailand. It currently has 50 channel stores and plans to increase to 70 within this year, reaching 100 by 2025. Meanwhile, as the only brand among Chinese auto companies that has its own energy replenishment system for overseas, Haobo has built 8 charging stations in Thailand and plans to build 25 within this year. By 2027, a huge energy replenishment network including 200 supercharging stations and 1000 charging piles will be built in 100 cities across Thailand, ensuring users can enjoy convenient charging services anytime and anywhere.
Summary
With the successful launch of AION HYPTEC HT in Thailand, AION HYPTEC is accelerating its globalization strategy. The completion and production of the smart factory in Thailand have injected great power into Haobo's localization strategy. In the future, the factory will become one of Haobo's seven major global production and sales bases, promoting the research and development and production of more local models, and exporting to other overseas markets.
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