The price of 2023 Proton S70 starts at RM 73,800, what are the differences between the four models?
LienJun 07, 2024, 03:18 PM
The Proton S70 was grandly launched in Malaysia in November 2023! This brand-new sedan is locally assembled (CKD) at the Proton Tanjung Malim factory, and it is available in four different configurations with prices starting from RM 73,800.
The specific prices of each version (excluding insurance, prices for West Malaysia) are as follows:
- 1.5 Executive：RM 73,800
- 1.5 Premium：RM 79,800
- 1.5 Flagship：RM 89,800
- 1.5 Flagship X：RM 94,800
Exterior design, various choices
The overall design of the S70 is smooth. The front face adopts the family design language, coupled with sharp headlights and a simple air intake grille, which highlights the sense of modernity and technology. And the LED light strip at the back adds a refined feel to the car.
The body dimensions are: 4602/1809/1466mm, with a wheelbase of 2627mm.
The Proton S70 offers seven body colors, but different configurations have different color choices, providing a variety of choices for consumers:
- Executive: Snow White, Space Gray
- Premium: Snow White, Armour Silver, Space Gray, Passion Red
- Flagship: Snow White, Armour Silver, Space Gray, Passion Red, Marine Blue, Teal Bayou Green
- Flagship X: Snow White, Space Gray, Marine Blue, Teal Bayou Green, Quartz Black
Interior Design, Luxury Experience
The interior design of Proton S70 focuses on luxury and comfort with a variety of configurations available in different versions to meet different needs.
Executive version:
- Fabric seats
- Urethane steering wheel
- Monochrome instrument cluster
- 8-inch infotainment headunit
- 4 speakers
- 5 USB ports
- Rear air-conditioning vents
- 6 airbags
The Premium version increases on the basis of the Executive version:
- Leatherette seats
- Leather steering wheel
- Auto air conditioning
- Reverse camera
- Front and rear parking sensors
The Flagship version has been further upgraded:
Powered driver's seat
10.25-inch digital instrument cluster
12.3-inch infotainment system with voice command, online navigation, and weather forecast
Wireless charger
Tyre Pressure Monitoring System (TPMS)
360-degree camera
The Flagship X version adds a sunroof on the basis of the Flagship, further enhancing the sense of luxury.
Strong power, leading the way forward
All versions of the Proton S70 are equipped with a 1.5 liter three-cylinder turbocharged engine, with an output power of 150 horsepower and a torque of 226 Newton meters. This engine is locally produced at the Proton Tanjung Malim factory and is matched with a 7-speed dual-clutch transmission (7-DCT), with a front-wheel drive (FWD) drive mode.
In addition, drivers can choose from economy, sport and comfort driving modes to adapt to different road conditions and driving needs.
Outstanding handling, comfortable riding
The S70's suspension system uses MacPherson struts at the front and a torsion beam design at the rear, which is the same as the Geely Emgrand sold in other regions.
The steering system can also be adjusted between normal, sport and comfort modes to ensure the best handling experience for the driver under various conditions.
It is worth mentioning that Proton has localized the suspension of the S70 for 75,000 man-hours and conducted over 1.2 million kilometers of testing to ensure its excellent driving quality.
Comprehensive safety configuration, a safe and secure driving
In terms of safety, the Proton S70 is standard equipped with 6 safety airbags and a series of active safety configurations (such as ABS, EBD, VSC, etc.). In addition, the Proton S70 is also equipped with an advanced driver assistance system (ADAS), further enhancing the safety performance of the vehicle.
Flagship and Flagship X versions:
- Autonomous Emergency Braking (AEB)
- Adaptive Cruise Control (ACC) with Stop-Go function
- Lane Departure Warning (LDW)
- Lane Departure Prevention (LDP)
- Lane Keep Assist (LCC)
- Traffic Sign Recognition (TSI)
- Intelligent High Beam Control (IHBC)
Executive, Premium, Flagship versions:
- Rear Collision Warning (RCW)
- Rear Traffic Alert System (RCTA)
- Door Open Warning (DOW)
- Lane Change Assist (LCA)
These systems operate with 12 sensors (including millimeter-wave radars and monocular cameras) to ensure traffic safety.
Conclusion
The all-new Proton S70 not only achieves new heights in configuration and performance, its elegant exterior design, diverse color choices and comprehensive safety configurations make it a standout model on the market.
Whether it's consumers seeking cost-effectiveness, or users with higher demands for luxury configurations, the Proton S70 can meet their needs. As a C-segment Sedan, the Proton S70 has won the hearts of many buyers with its outstanding performance and attractive price.
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