Toyota Leads Global Sales in 2023, Despite 8% Decline but Tops Thailand
Kevin WongFeb 23, 2024, 07:25 PM
Toyota announced that its global sales in 2023 reached 11.3 million units, setting a new record with a year-on-year increase of 7.2%. Despite Toyota's slow transformation in the field of new energy and its slow deployment of pure electric products, relying on the gasoline and hybrid market, coupled with years of accumulated reputation, it still achieved the global top spot and has been ranked first globally for four consecutive years.
In the Thai market, Toyota still holds the top position. In 2023, Toyota's domestic sales accounted for 34% of total car sales, maintaining a very large market share, but the total sales volume decreased by 8% compared to 2022. Perhaps some consumers have shifted to the pure electric vehicle market, where Toyota still lacks a strong presence in Thailand.
This is likely related to the fact that the proportion of pure electric vehicles in various countries' markets is still relatively small. Even though our market share of pure electric vehicles reached 12% in 2023, on the one hand, a rapid advance in a certain year cannot well explain the problem, and the future of this market still needs further observation. On the other hand, it is difficult to determine whether pure electric vehicles will definitely be the future direction of development and the ultimate replacement solution.
Toyota CEO Akio Toyoda has repeatedly criticized pure electric vehicles. Recently, he stated: "No matter how much progress electric vehicles make, hybrid vehicles, fuel cell electric vehicles, and hydrogen fuel vehicles will still account for 70% of market sales." This means that Akio Toyoda believes pure electric vehicles will only account for 30% of the total sales of the future automotive market.
In response, Musk expressed his frustration.
Are major automotive brands betting heavily on the pure electric vehicle market?
If any infringement occurs, please contact us for deletion
![BYD Seal 06 GT is about to debut: a cruising range of 600km and a new pure electric GT choice](https://img4.pcauto.com.cn/pcauto/images/auto_cms/20240823/22032860_800x600.jpg)
BYD Seal 06 GT is about to debut: a cruising range of 600km and a new pure electric GT choice
On August 23, BYD Ocean Network officially announced that its brand new pure electric mid-size sedan is named BYD Seal 06 GT, which will debut at the Chengdu Auto Show in China on August 30. The new car is built on the BYD e 3.0 Evo platform, adopts a new ocean aesthetic design language, and is aimed at the mainstream pure electric mid-size sedan market.The official statement, BYD Seal 06 GT will become the first GT created by the BYD Ocean Network, promoting the development of the seal series i
![605 km range: 2025 BYD Song Plus EV debuts with upgraded smart cabin](https://img4.pcauto.com.cn/pcauto/images/auto_cms/20240819/21961987_800x600.png)
605 km range: 2025 BYD Song Plus EV debuts with upgraded smart cabin
On August 19th, it was learned from BYD official that the 2025 BYD SONG PLUS EV officially went on sale. The new vehicle has launched three configuration models with a price range of 149,800 - 175,800 RMB. As a revised model, the new car has been upgraded in detail, intelligence, and three major aspects of configuration, adding 19-inch two-color wheel hubs, new Xuantian color / sandy rice interior color matching, equipped with intelligent cockpit high-end version -DiLink100 and standard 16 core
![BYD Yangwang U9 officially delivered: 0-100 km/h in 2.36 seconds, top speed of 300 km/h](https://img4.pcauto.com.cn/pcauto/images/auto_cms/20240819/21958101_800x600.jpg)
BYD Yangwang U9 officially delivered: 0-100 km/h in 2.36 seconds, top speed of 300 km/h
On August 16th, we learned from the official of Yangwang Auto that the first car of its second model, Yangwang U9, officially came off the assembly line and is about to start delivery. The new car was launched on February 25th at a price of 1.68 million yuan. Yangwang U9 is positioned as a pure electric sports car with easy four-way platform technology and Yun-N-X intelligent body control system, accelerates from 0-100km/h in 2.36 seconds, and can reach a top speed of 300km/h.On the exterior, th
![Official interior pictures of BYD SEAL 06GT release, the first GT for young people has arrived](https://img4.pcauto.com.cn/pcauto/images/auto_cms/20240828/22099724_800x600.png)
Official interior pictures of BYD SEAL 06GT release, the first GT for young people has arrived
On August 26, BYD officially released the BYD SEAL 06GT interior official map.BYD SEAL 06GT is acclaimed as "the first GT for young people", and is expected to make its official debut at the Chengdu Auto Show in China.As can be seen from the official image, the interior design of the BYD SEAL 06GT still adopts the latest family design style, with a floating-style center control screen, all-LCD meter, three-spoke steering wheel, and electronic gear lever, similar to that on the BYD SEAL 06 DM-i.
![Proton S70 four models configuration comparison: RM 73,800 to RM 94,800, what is the difference?](https://img4.pcauto.com.cn/pcauto/images/auto_cms/20240820/21978669_800x600.jpg)
Proton S70 four models configuration comparison: RM 73,800 to RM 94,800, what is the difference?
Proton S70 is a compact car that was officially launched in November 2023. It was produced at the Proton's Tanjung Malim factory and offers four configurations: Executive, Premium, Flagship, and Flagship X with prices ranging from RM 73,800 to RM 94,800. So what is the specific price difference between these four models? This article will analyze the differences based on hardware configurations to provide you with purchase guidance.2024 Proton S70 1.5T Executive: RM 73,8002024 Proton S70 1.5T Pr
Popular Cars
Car Compare